Services and training modules
Choose the areas most relevant to your team. We keep the scope focused and aligned to immediate business outcomes.
Core service areas
Account setup & audit
We guide you through audit checkpoints, account structure design, and naming conventions that make performance easier to interpret and manage.
Tracking & measurement
Implement clean conversion tracking and event alignment, plus simple reporting frameworks to make decisions clear.
Creative testing workshops
Build structured creative tests for ads, clarify hypotheses, and develop a repeatable process for weekly improvements.
Market research clinics
Develop keyword maps, audience insights, and competitor summaries tuned for Irish market dynamics.
Optimization lab
Apply a systematic approach to improve campaigns, including search term analysis, budget pacing, and landing page feedback.
What each service includes
Every engagement includes clear documentation and applied practice. We provide checklists and templates that your team can reuse, making the training useful beyond a single session. Our focus is to build operational confidence and clarity around campaign decisions.
- Structured templates for campaign planning and launch.
- Audit checklists for search and paid social accounts.
- Reporting frameworks aligned with business goals.
- Post-session notes and actionable next steps.
Who benefits most
In-house marketers
Get a repeatable system for launching and optimising campaigns without constant external support.
Small business owners
Understand where ad spend goes and how to track outcomes with clarity and confidence.
New PPC specialists
Build a solid foundation that matches real account workflows in the Irish market.
How we deliver
We provide in-person sessions in Limerick and can adapt delivery for distributed teams. The content is structured into clear blocks, with practical tasks and review checkpoints to ensure skills transfer effectively.
